Active Lifestyle
Travel Enthusiasts
Hobbies & Passions
- Fashion Enthusiasts
- Green Lifestyle Enthusiasts
- Cooking Enthusiasts
- Automobile Enthusiasts
- Luxury Vehicle Enthusiasts
- Animal Lovers
- Fast Food Lovers
- Handymen
- Beauty Experts
- Culinary Arts Enthusiasts
- Nightlife Enthusiasts
- Political Enthusiasts
- Avid Investors
- Interior Decor Enthusiasts
- Aspiring Chefs
- Quick Recipes
- Photo Enthusiasts
- Parenting Tips
- Techies
Active Lifestyle
- Outdoor Enthusiasts
- Beach Enthusiasts
- Thrill-Seekers
- Sports Enthusiasts
- Health & Fitness Enthusiasts
- Travel Enthusiasts
- Winter Sports
- Family Vacations
- World Travelers
Arts & Entertainment
- Cinema Enthusiasts
- Video Game Enthusiasts
- Compulsive Video Gamers
- Casual and Social Games
- TV Enthusiasts
- Music Enthusiasts
- Arts & Theater Enthusiasts
Consumer Habits
The passion of travel buffs is to travel the world. They spent a considerable amount of time studying the places they wanted to visit and planning their trips. They are found online on discussion forums dedicated to travel and exploration. During their trip, they immerse themselves in the culture of the place they visit and like to try the local cuisine, to be entertained, to be interested in history, monuments, etc. In their free time, travel buffs like to learn about potential new destinations and view travel photos of friends. Much of the disposable income of a travel buff is spent on travel.
Offline Media
TV/Cable: Networks featuring international travel programs
Printed: Travel magazines
Advertiser examples
- Airlines, hotels, and car rental companies
- Credit card companies
- Insurance companies