Blog Posts by Kevin Perry | CyberPublicity
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Kevin Perry Articles

View our latest web articles written by our team of experts.

Kevin Perry

Kevin is co-founder of CyberPublicity. He is driven by the constant evolution in innovative technology and web marketing. His vocational experience, determination and work ethic have allowed him to excel in his role as CyberPublicity's VP and as a previous consultant for the Royal Canadian Mint, Intact Insurance, Belair Direct, Bell Canada and Virgin Mobile.

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Web Marketing

Why Should Your E-Commerce Accept Bitcoin?

  • Feb. 6, 2016

Are you an online business ? Accept Bitcoin as you new payment method ! Did you know that many popular e-Commerce sites have begun accepting Bitcoin as a method of payment? Recently, Microsoft added Bitcoin as a method of payment for a number of its digital platforms. Microsoft Customers can use Bitcoin to transfer money in their accounts for purchases including: apps, video games, movies on Windows, Windows Phone, and Xbox* platforms. What is Bitcoin? Bitcoin is decentralized and encrypted electronic currency (crypto-currency) that allows users to exchange money without having to go through financial institutions. Bitcoin was created by Satoshi …

Business

Netflix Declares War on Proxies and VPN

  • Jan. 18, 2016

American streaming service provider Netflix has announced it wants to block users who access content not available in their country ! David Fullagar, VP of Netflix said "During the next few weeks, those who use proxies or unblockers will only be able to access the content that is available in their current country". How is this possible ? By blocking the IP address of users who want to bypass the system. In an interview, Fullagar confirmed that Netflix has installed new technology to resolve this problem which will be enabled in the upcoming weeks. A different library for every country …

Business

Amazon Web's First Data Center in Montreal

  • Jan. 17, 2016

 Amazon, one of the most important cloud infrastructure service providers has decided to launch a new Data Centre in Montreal, Canada!  A 5th data centre for Amazon Amazon Web will open its fifth North American Data Center in Montreal. The project will be eco-friendly project and will be powered through clean hydroelectricity. According to Jeff Barr,  Montreal's environment initiatives is what made it an attractive city for Amazon.  Amazon Web Services serves the Canadian market centres located in Oregon (West) and North Virginia (East). This new centre will be sued to support all Canadian services.  Words from the Premier of Quebec …

Facebook

Facebook Will Use Your Browsing History to Target its Ads

  • Nov. 10, 2015

Facebook announced it will their users' complete browsing history to improve targeting through ads. User history will be analyzed in order to increase the relevance of Facebook ads. What will this update do? This change will allow Facebook to increase its ability to target members through "like" "share" and "send" buttons on partner sites and apps. In addition, it will use plugins that allow for sharing comments. This update will take place in US and internationally over the next upcoming months. What about my privacy rights? If you don't want to be part of the targeted ads network, it's possible …

Conferences and Training

CyberPublicity: Expert at SME Strategy 2016

  • Sept. 15, 2015

Have you heard of Stratégies PME? It's THE SMB event of the year! This event which takes place November 25th and 26th, offers Quebec businesses access to more than 90 conferences and the potential to meet more than 200 marketing experts! CyberPublicity will be there to meet you and as guest speakers. Come see us! Our participation For the second year in a row, CyberPublicity Web Marketing experts will discuss several topics, including : How to generate more revenue via the internet in 2016 ? Do you have any topics you want to discuss? Last year, we discussed optimizing one's search …

Google

Google Restructures and Becomes Alphabet

  • Aug. 13, 2015

On august 10th, Larry Page, CEO of Google, announced that Google will now become the most important independent business unit of a new holding society : Alphabet. But why? In the past, Google has diversified its portfolio by acquiring and creating businesses. However, these did not necessarily fit with Google's core business model. Google's executives Larry Page & Sergey Brin have restructured the company so that each business unit will have separate leadership with his/her own culture under the Google banner. This restructure reassures Google's investors, who are sometimes apprehensive about the company's projects.  Since the change was implemented, Alphabet shares have …

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The Launch of Our Blog, a New Standard for Web Marketing!

  • Aug. 3, 2015

Discover our blog on web news! Today we launch our blog, a digital platform that will provide information based on our experience and expert opinion. Welcome to our world! At CyberPublicity we want to share quality content with one clear mission ; help our customers learn about web marketing in simple, reader-friendly terms ! We know that there are a variety of websites and blogs that have marketing information. However, it tends to be catered toward industry insiders. It's not easy to go through all that jargon as an entrepreneur or business owner. Our blog will focus on sharing articles …