• July 19, 2016

Pokemon Go has gained instant popularity, but it isn't something new. Pikachu, the cartoon that started it all, celebrated his 20th birthday last February. However, the game is brand new. Launched on July 6th, 2016, this app can actually help you to grow your business!

No PokéStop near your place of business?

A PokéStop allows you to purchase, store, and retrieve a variety of items for the game. It's highly likely that there are no PokéStops close to you, and this is good news because you can request one by contacting Niantic, the game's developer. They will then make a decision. It's a great way to market yourself to a new audience. Try it out!

A PokéStop will help you attract clients!

If you have one next to you, you can create a lure to attract more Pokemon for 30 minutes. It's a great way to bring people close to your doors. The lure is an incredibly powerful tool as long as your commerce is close to a PokéStop. Do your research and don't wait for someone else to profit before you do!

Rebates and team offers?

Instinct, Mystic, and Valor are the 3 main teams that people can join to compete in Pokemon Go. In this context, it may be interesting to offer rebates and exclusive promotions to certain teams, and rotate between them each week. It's a creative way to create business opportunities.

Pokemon, a great way to get people moving!

The main draw of Pokemon Go is that it gets people outside and gets them moving! Even if you're far away from a PokéStop, you can use this new pastime to give people a place to eat between hunts. A good way to advertise this is by using Social Media. Through Facebook, you'll be able to create sponsored content, and target consumers that enjoy Pokemon Go.

In short, whether it's a fad or here to stay, Pokemon go is definitely a great way to help you grow your business. Observe the results, and figure out a way to use them!

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